Market demand and strategic entry studies South Africa, Iran, Brazil
countries: South Africa, Iran, Brazil
key-subject: demand study, market entry, competitive analysis
client-type: equipment supplier
For a wireless supplier Intelecon undertook market demand and strategic evaluations of the rural telecommunications market in South Africa, Iran, Brazil. A model was developed to reflect economic and demographic fundamentals and included broad-ranging field research. Intelecon contacted potential local partners and developed a market entry strategy for each country.