Product development and marketing strategy – world-wide

countries: world-wide
key-subject: product development, competitive analysis, marketing strategy
client-type: equipment supplier

For a US-based major international wireless supplier Intelecon compared the company’s product line with all competitors supplying to the rural telephony market. We provided a region-by-region and country-by-country projection of the likely performance in the world market place and recommendations on product development and marketing strategy.